Fair Dealing Commitments
|
| The Bank of East Asia Limited, Singapore Branch is fully dedicated to delivering fair dealing outcomes to customers, which are:
|
| |
1) |
Fair dealing is central to the corporate culture. |
| |
2) |
Products and services that are suitable for their target customer segments. |
| |
3) |
Competent representatives provide customers with quality advice and appropriate recommendations. |
| |
4) |
Customers receive clear, relevant and timely information to make informed financial decisions. |
| |
5) |
Handle customer complaints in an independent, effective and prompt manner. |
| |
|
|
| Since the release of the Fair Dealing Guidelines issued by the Monetary Authority of Singapore in April 2009, we have instituted the following:
|
| |
1) |
Created a fact-find analysis for customers, reinforced our sales and advisory process and improved our marketing material disclosures; |
| |
2) |
Increased product training to staff involved in the selling process; and |
| |
3) |
Ensured that the compliance of fair dealing outcomes is part of the staff key performance indicators. |
| |
| Customers can be assured that they will receive recommendations on a reasonable basis with respect to their investment objectives, financial situation and particular needs, whilst deciding an appropriate investment product. |
| |
|
